Thursday, December 16, 2010

Content vs Marketing

There's a few points I want to throw out there:

1. Start a blog, if you have the time. Maybe you're happy doing whatever you're doing. Great. For those who seek more, who seek ideas, entrepreneurship, a vision to change lifestyles and the way we value assets, start a blog.

Not only does it build your credentials as a thinker and activist towards whatever it is you're passionate about, but it also allows me, personally, to unwind. This I find to be undeniably necessary.

2. I'm reading a book called Letting Go of the Words by Janice Redish:

Based on Amazon reviews (which I read religiously), Janice offers great advice on writing content on the web, but not so much from an SEO/Google-friendly perspective.

I'm investigating because this sounds like an interesting concept. That and I'm also half way towards becoming Google AdWords certified, and I always like to hear the other side of the story.

This also brings up an interesting point, the way we value assets. Inflation. One of those bizarre mysteries I have yet to learn is who measures inflation and how is it done? I know there are several methods in calculating inflation but doesn't real inflation happen at a core, local level. For instance, if I were to take a survey from people living in my town, about where they shopped for instance, and then categorized their buying habits, most likely everyone shops at the same grocery store. But not all grocery stores are the same.

And if we talk about assets, what we like to do, what helps others, etc. Clearly, the medical fields should be given priority. Military defense spending, who knows. Psychiatric and therapeutic help for the elderly and veterans. Tax breaks for the rich? Forget it. (article coming up on that). Keeping jobs in America should get the tax breaks. And if that means finding cost savings elsewhere, such as destroying phone lines and using high speed internet access, corporate restructuring and the freedom to pursue research (much like what Google allows their employees to do 1 day a week), and actually penalizing the marketing department (wow), then that is what real change is. That is what will make the world better. Nobody wants change. Simple as that. People are fine just going to work everyday on their brainless machines doing brainless data entry. I had to watch Al Franken on C-Span talk about how brainless his and his colleague's jobs were when he asked, "What are we doing here?"

You can view his speech here:
http://www.youtube.com/watch?v=AVURyaA9UWY

3. This blog may start to change slightly. I've decreased my time spent on actually applying for jobs. I figure if I'm going to put my resume out there, and keep seeing offers like the picture in the previous post, I need to make a change.

4. I just want to say one thing about culture. How often am I placed in a situation as an outsider(maybe because I'm weird, or because I have an interesting family background, or maybe it's just my age) and I can see the emotions stirring between pre-established crowds. Be it, at a job interview, where three managers are interviewing you at once, and one is the jokester of the office, another is the cute little Asian who is smart but quiet, and then the ferocious leopard that doesn't really care what you have to say. I'm stereotyping, but as exaggerated as that may sound, I've found that it works in a lot "office" settings.

Be the change you want to see in the world (or the office). That's my point.

Monday, November 29, 2010

Happy Thanksgiving weekend, return to the hunt!




What I would tell my kids in high school:

a) Anyone can give their own two cents. It is ultimately up to you and your goals for accomplishing whatever it is you want to accomplish in life. You can't buy success.

b) It's not about the major, it's about you. Don't think that a particular major is a guaranteed road to success. Pretty much any subject is open to subject matter experts.

c) Look for ideas and always appreciate everything thrown at you. It's too easy to make friends. Finding the right friends is the challenge. Be an open door to everyone and everything.

d) Accentuate your time. If you need to study, go to the library and really study. Don't set yourself up for distraction. Time management is the ultimate goal for everyone.

e) Clearly state your intentions. Never try to fit in. Sometimes your world may seem like you have to, but don't. If you feel the need to be original that will help you out a lot.


Ahh life lessons, yes you have to learn, but structure is also necessary.

Saturday, November 27, 2010

Sales, cold calling, and values

I just quit a sales job as an account manager the other week. Many factors went into the decision but I believe I made the right choice. It came down to a decision for what I wanted to focus my life on during the next phase in my life. My step mom once told me that it takes a year after college to figure out what you want to do with your life. I know now that sales is not my thing. What do you think?

Thursday, September 30, 2010

Listening now...

The Discipline Investor 09/19/10 episode 179

Investors Business Daily article. Federal payments to individuals stood at 16.4% of GDP in 2009, 2.2. trillion, 37% rise since 2006, highest ever.

-Mike Tanner

1/6 Americans are receiving some form of government assistance.

Government welfare programs - throwing money at poverty without fixing the problem. Not helping the entrepreneurial spirit.

Stagnation in the entrepreneurial spirit - what made this country great.

Tuesday, July 13, 2010

Welcome

In between jobs, the stress can get to you.

That's why this blog was created to alleviate the worry while you wait for that next HR response.

Enjoy.